Jennifer Lopez

J.Lo Designs For Kohl’s, Totally Different From Flop Sweetface Collection
J.Lo wouldn’t be the first celebrity to have launched a fashion line under her name. The Kardashian sisters, Lauren Conrad, Beyonce and Rachel Zoe are just a few of the recent big name brand makers to have launched their own collection of fashionable apparel. This September, the American Idol judge will unveil her collaboration with […]

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Jennifer Lopez On Modeling For Gucci Children’s Line
Last year in October, Jennifer Lopez was tapped by Gucci, to model with her 2 year-old twins: Max and Emme for the fashion powerhouse’s new children’s collection. The Gucci children’s collection is ranged between $80 to $1,600, and will benefit UNICEF’s Schools for Africa. Gucci has already donated $1 million to the educational programs, and […]

marcanthony and JLo

Jennifer Lopez and Marc Anthony Announce Kohl’s Collaboration
The fashion industry has always loved collaborations between celebrity designers and mass retailers. Isaac Mizrahi started the trend years ago when he brought his high-fashion designs to Target, and the trend has only exploded since then. The industry has seen Max Azria design for Walmart and Nicole Miller design for JC Penny. The days of […]


J.Lo Says Bye To Her Clothing Line In The U.S.
Sad news for J. Lo fans today as the singer pulls the plug on her contemporary sportswear brand, Sweetface, after six years in business.  WWD reports that the label’s last collection, Spring 2009, is in stores now, but there won’t be any further shipments. The company stated: “In light of some new company strategies, we […]