Rihanna’s Fragrance “Rebelle” Sold Over 2 Million Bottles in the UK!

No wonder she’s been vacationing like crazy! Rihanna’s second fragrance, Rebelle, is reportedly the fastest-selling celebrity perfume in UK history. Since its release back in February, Rebelle has sold over 2 million bottles, and get this: people are not tired yet of smelling like RiRi that the numbers are expected to hit 4 million by the end of 2012.

About the fragrance, Rihanna commented:

My new fragrance is about taking control but still being a lady. There’s a feminine, romantic element to the fragrance – but there’s also a defiant quality in it. I love its duality.

Compared to its rivals (other celebrity perfumes by Victoria Beckham, Britney Spears, and Beyonce), Rebelle is selling like hotcakes and fast. We think it’s got something to do with its successful attempt to capture the warmth of the Carribbean sun, which reflects Rihanna’s roots of Barbados and also her current dynamic life. In fragrance talk, the scent contains strawberries, plums, ginger, cacao absolute, vanilla orchid, and heliotrope.

The ad for Rebelle was shot by Anthony Mandler, Rihanna’s favorite video director.

So, are you thinking to make it the fastest-selling fragrance in the United States too? If you do, place your order right here.

Rihanna Brands

About Rihanna

Robyn Rihanna Fenty (born February 20, 1988), known professionally as Rihanna (/riˈænə/ ree-AN-ə), is a Barbadian singer, songwriter, actress, and fashion designer. Born in Saint Michael, Barbados, her career began upon meeting record producer Evan Rogers in late 2003 through mutual friends; she recorded demo tapes with his guidance. Her tape was sent to several record labels, and she subsequently signed a contract with Def Jam Recordings after auditioning for its then-president, hip-hop producer and rapper Jay-Z. Both her debut album, Music of the Sun (2005) and its follow-up A Girl Like Me (2006) peaked in the top ten on the US Billboard 200; the former featured the commercially successful song “Pon de Replay” while the latter produced her first Billboard Hot 100 number-one single, “SOS”.

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