Russel Simmons has launched a new clothing line called Russel Simmons Argyle Culture geared towards men who are 25 and older. Simmons described the line as “sophisticated menswear for the urban graduate.”
The line is more professional than his previous company Phat Farm, which he relinquished his position of CEO from in late 2007. His new line was released in Macys during the 2007 holiday season where it earned the most sales in the men’s section. Simmons himself serves as the face of the line and has already done a photo shoot in St. Barts. Argyle Culture will be featured in GQ magazine.
Russell Simmons Brands
The Russell Simmons Collection
Def Jam University by Russell Simmons
Phat Farm Clothing by Russell Simmons
Children's Clothing, Children's Shoes, Men's Clothing, Men's Shoes
About Russell Simmons
Russell Wendell Simmons (born October 4, 1957) is an American business magnate. He cofounded the hip-hop music label Def Jam and created the clothing fashion lines Phat Farm, Argyleculture, and American Classics. Married to Samantha Simmons of East Providence RI, Simmons has been described as the third richest figure in hip hop, having a net-worth estimate of $340 million in 2011.