Kourtney Kardashian and her mom, Kris Jenner started their kids boutique six years ago and now they have to face the economy downturn. Kourtney explained in her blog:
My mom and I opened our children’s clothing boutique Smooch six years ago. My grandmother has had a children’s boutique in LaJolla for 30 years now, and it was always a dream of my mom’s and mine to have a store of our own. I used to work in the store all day, every day, stay hours after closing and was obsessed with it…Smooch was my baby! The energy and love I put into the store truly paid off and in a weird way, the store really helped me deal with my father’s death…I put my feelings into the store!
After thinking about it long and hard, we have decided to close Smooch. This does make me sad, but I also know that I don’t have the time (especially now that I will have my baby boy to take care of) that the store deserves to be the Smooch that we created. It is just not the same without me and my mom there to run it.
That being said, almost everything in Smooch is now half off! All of the adorable furniture and accessories are for sale as well. Happy shopping!! You can always call the store for assistance (818) 222-4211. And you never know what can happen, maybe we will open a Dash kids one day if I am missing it! And for now, the Smooch website has a few of our best items that we will keep up… www.smoochkids.com.
Too bad to hear this news. We thought Kourtney’s baby would be all dressed up in the fabulous stuff from Smooch. But then, the Kardashians need not worry, because they still have their other boutique, DASH.
See DASH Collections today!