Fun With Clothes: Rihanna and Her River Island Collection

Rihanna’s Instagram

Finally something new from Rihanna other than her on-off love affair with Chris Brown. As you can see above, Rihanna gave a sneak peek of her creation for River Island. Do you like it?

The Bajan singer announced back in July 2012 that she would be collaborating with British high street brand River Island. She stated:

“I’ve been wanting to design my own collection for some time. River Island is the perfect partner for me to collaborate with and working with a British, family-run business also really appealed to me. I find London really inspiring and River Island loves to have fun with clothes. I’m looking forward to working with them and creating something really special.”

River Island CEO Ben Lewis is also thrilled about the collaboration:

“We are thrilled to be collaborating with Rihanna and to be the first fashion brand to work with her in this way. Rihanna is a style icon, from street to chic she enjoys her fashion. As soon as we started to work together we knew this was a perfect fit. Rihanna will be designing the collection and we will be sharing our fashion experience with her to develop a range her fans will love.”

The collection will be launched in Spring 2013.

 

Rihanna Brands

About Rihanna

Robyn Rihanna Fenty (born February 20, 1988), known professionally as Rihanna (/riˈænə/ ree-AN-ə), is a Barbadian singer, songwriter, actress, and fashion designer. Born in Saint Michael, Barbados, her career began upon meeting record producer Evan Rogers in late 2003 through mutual friends; she recorded demo tapes with his guidance. Her tape was sent to several record labels, and she subsequently signed a contract with Def Jam Recordings after auditioning for its then-president, hip-hop producer and rapper Jay-Z. Both her debut album, Music of the Sun (2005) and its follow-up A Girl Like Me (2006) peaked in the top ten on the US Billboard 200; the former featured the commercially successful song “Pon de Replay” while the latter produced her first Billboard Hot 100 number-one single, “SOS”.

Leave a Reply

Your email address will not be published. Required fields are marked *