Jessica Simpson Launched Prom Collection

If you think Jessica Simpson is just going to sit back, relax and enjoy all the money she garnered from her fashion line, well, you’re wrong.  The singer/movie star/celebrity designer continues to expand her fashion line and now she’s tapping into the prom dress market.

Jessica Simpson teamed up with David’s Bridal and delivered the Jessica Simpson 2011 Prom Collection.  It’s not yet prom season, but it’s lovely to know there’s more options to choose from.  The price range for the Jessica Simpson 2011 Prom Collection is not as bombastic as you’d probably think because it’s a celebrity line.  It turns out to be rather affordable at $139 up to $229.  Here’s a sneak peek on what you might find:

If you’re looking for a more casual look but still dressy enough to wear on this year’s Valentine’s dinner, Zappos has some of the best Jessica Simpson collection and here are our editors’ favorites:

Jessica Simpson Belted Tulip Dress in Mauve, $138

Jessica Simpson Asymmetrical Tunic Dress in Curacao Blue, $98

Jessica Simpson Brands

About Jessica Simpson

Jessica Ann Johnson (née Simpson; born July 10, 1980) is an American singer, songwriter, actress, reality television personality and fashion designer who made her debut in 1999. Since that time, Simpson has made many recordings, starred in several television shows, movies and commercials, launched a line of hair and beauty products, and designed fragrances, shoes and handbags for women. She has devoted time to philanthropic efforts including Operation Smile and a USO-hosted tour for troops stationed overseas. She started the Jessica Simpson Collection in 2005.

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