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Rihanna announced the debut of Crush by Rihanna, the second fragrance in her namesake RiRi collection, in June 2016. Crush is a mysteriously sexy and provocative scent. Breaking boundaries and setting new rules, this perfume feels empowering, strong, confident, and unapologetic.

The bottle, designed by Rihanna, inspired by the original RiRi bottle, combines a sense of luxury and femininity. Its rich golden tones create an irresistible allure that is accented by a playful touch of pink on the outer box. The eye catching, luxurious jewelry-inspired pattern on the cap is alluring to the touch, and is carried through to the outer box to create a chic, high-fashion contrast to the bottle’s feminine lines.

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About Rihanna

Robyn Rihanna Fenty (born February 20, 1988), known professionally as Rihanna (/riˈænə/ ree-AN-ə), is a Barbadian singer, songwriter, actress, and fashion designer. Born in Saint Michael, Barbados, her career began upon meeting record producer Evan Rogers in late 2003 through mutual friends; she recorded demo tapes with his guidance. Her tape was sent to several record labels, and she subsequently signed a contract with Def Jam Recordings after auditioning for its then-president, hip-hop producer and rapper Jay-Z. Both her debut album, Music of the Sun (2005) and its follow-up A Girl Like Me (2006) peaked in the top ten on the US Billboard 200; the former featured the commercially successful song “Pon de Replay” while the latter produced her first Billboard Hot 100 number-one single, “SOS”.

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